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Measure the Benefits of Employee Engagement

Employee engagement is easily one of the most important factors in today’s workforce. Companies are finally starting to realize that in order for your company to thrive you need to have happy, loyal, and engaged employees. According to a study by Gallup only 33% of the American workforce was engaged as of 2016. This rate of disengagement also costs the US over $500 billion each year.  Engaged Employees are more satisfied with their work and are enthused in their role in the company overall, and therefore want to see your company thrive. Therefore, the importance of measuring your Employee Engagement is crucial to your company’s success.

Measuring Employee Engagement in real time actively benefits your company, just as measuring sales and finances regularly do. Here are some benefits of regularly measuring your employee’s engagement.

Solve Problems Before They Become Detrimental

In order to continuously grow and thrive both employees and managers need ongoing feedback. Make sure to make feedback a two way street, and keep communication open and natural with your employees. Your employees want feedback on the work they are doing, and by keeping the lines of communication open if a problem arises you will be able to catch on to it before it becomes detrimental to your business. When leaders make sure to communicate with their employees and keep the flow of conversation going they build trust among their employees. Offering solely annual reviews as an avenue to give your employees feedback is problematic. Annual reviews don’t allow for constant progression with your employees, which will ultimately lead to disengagement.


Download: Six Ways to Get to Know Your Employees

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Employ Empathy and Build Trust

Your employees are human, treat them as such. Many companies make the mistake of letting Human Resources solely handle the human side of things when it comes to their employees. However, this sort of thinking will leave your employees wondering if you care about their well-being at all. Not keeping communication open with your employees creates a communication gap between leader and employee, which could you lead to your losing a very talented employee.


Make Morale your #1 Initiative

To ensure that your employees are engaged you must actually incorporate behaviors into your workplace culture to keep them engaged. One of the easiest ways to keep morale up is to check in with one on one conversations with your employees. Your employees want to improve and also know that you are making strides to help them with this improvement. One way to show your employees that you care about their morale and happiness in the workplace is to incorporate activities or perks into your company culture. Try a few of the following to increase employee morale:

  • Crowdsource company outing ideas
  • Recognize milestones and achievements
  • Ask for feedback
  • Incorporate play

The best approach to tackling low morale is to embrace positive changes before it takes hold. Offset boredom and frustration with meaningful incentives, individual acknowledgements, and opportunities to grow.


By making sure that you are communicating with your employees in an efficient way and making sure that you are keeping their well-being at the forefront you have established a great way to measure your company’s employee engagement.